Bic (2019)

The Creator

Presenting my very first ad print.

This ad is made to embodies simplicity and creativity. My own approach to creating the ad mirrored this simplicity, cause at that time, I didn't know how to use any of thoses Adobe software. I've created the visual with my hand, and the bic pen.

Great ideas don't always need high-tech tools, a simple BIC pen can unlock vast realms of creativity. This come from my own experience, as i spend all my school years drawing on my books with this exact same tools.

All you need is the idea.

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L'Atelier de la pep'

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Milka